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How To Use Amazon Sales Estimator to Find Amazon FBA Potential?

Amazon sends out 4.8 million items every day. We’re talking 200,000 an hour. This is 3,333 times a minute. Every second, 55 items arrive. For sellers, the most important question is how many of those have their goods in them. 

The Amazon Sales Estimator tells you how likely it is that your items will sell, which helps you make better choices and more accurate plans. Several free tools can help you figure out how many items you’ve sold, how well they’re doing, and how much money you can make from them. 

These tools can be used for both products you already sell on Amazon and products you might want to sell online. We’ll show you how to use Amazon’s free Revenue Calculator and some other sales-estimator tools that can help you find ways to grow your business in this post.

Read More: How Does The New Seller Guide Affect Amazon FBA Sales In 90 Days?

Calculate Amazon sales with the Revenue Calculator

The Revenue Calculator is a free tool that lets you compare your fulfillment method with Fulfillment by Amazon (FBA) in terms of fees, costs, and expected net profits. You can send your items to Amazon’s fulfillment network and let them handle packing, shipping, customer service, and returns. 

This is called Amazon FBA. You can save time, cut costs, and grow your business with FBA. Follow these steps to use the FBA Revenue Calculator:

  • Type in the item’s SKU, ISBN, UPC, EAN, ASIN, or name, then click “Search.”
  • When a list of goods comes up, click on the one you want to estimate.
  • Check out the FBA price, any fees or costs that come with it, as well as the net earnings and net margins.
  • Type in the prices you pay for shipping and storage.
  • Compare the costs, earnings, and margins of each fulfillment method to get an idea of how much money they could make.
  • You can change the number under “Estimated sales” at the bottom of the FBA calculator to see what your net earnings and margin would be if you sold that many items.
  • Under the “Define product” tab, this Amazon sales tool also lets you guess how much money you might make from selling products that aren’t even on Amazon yet. Under the “Estimate in bulk” tab, you can guess how much money you might make from selling a lot of products at once.
  • You are now ready to choose a product and put it on Amazon. Always keep in mind that you could get more than $50,000 in rewards.

Read More: How Does The New Seller Guide Affect Amazon FBA Sales In 90 Days?

How Does It Help Sellers?

If buyers use the Amazon Sales Estimator, they can get a good idea of how many sales their product is likely to get. This information can help sellers decide how to start their product, such as how much stock to order and how much to spend on marketing.

 The Amazon Sales Estimator also tells sellers a lot about how much competition they can expect in their product area. By looking at what the competitors are doing, sellers can find ways to make their goods stand out from the rest.

You can also use the Amazon Sales Estimator to find the best prices. By looking at past sales statistics and the prices of similar products on the market, sellers can find the best price for their items to get the most sales and make the most money.

Tips For Using The Amazon Sales Estimator

You can get a very good idea of how well your product will sell on Amazon by using the Sales Estimator properly. Here are some strategies for making good use of it:

  • When the tool makes accurate predictions about future sales, it leans heavily on data from past sales. While using the tool, it is important to use as much accurate past sales data as you can.
  • It is important to think about how much competition there is in your product area when you use it. By looking at the other products in the same group, you can find ways to make yours stand out and talk about how it’s better than the others.
  • To get the most accurate idea of how many people might buy your goods, you should make sure that your Amazon listing is optimized. This includes making sure that the title, description, and pictures of your product meet Amazon’s requirements and show the most important information about it correctly. This tells potential buyers the truth about your product and makes it look as good as it can.
  • Lastly, it’s important to keep an eye on your sales predictions and make changes as needed based on real sales data. This will help you make changes to how you start your product and set prices so that you can make the most money and sales.

6 Ways to Increase Your Amazon Sales Rank

It may seem like you have no control over your sales rank and that it depends only on your customers, but there are things you can do to boost sales and your Amazon sales rank. Let’s look at six ways to make your sales rise higher. 

Offer Rewards For Reviews To Boost Your Amazon Sales Rank

There 88% of people who say they trust online reviews just as much as they believe recommendations from friends and family. Good reviews can be the deciding factor for a customer to pick your product over a competing one.

Even though Amazon FBA doesn’t allow real cash incentives for reviews (like giving a discount or payment), there are still ways to get customers to leave great reviews. Here are some ways to get more reviews on the web.

Follow Up

After someone buys something, send them a follow-up text. You can include useful information in this email that will help the buyer and seller get along better, which could lead to more sales and reviews in the future.

Another option is to have Amazon send an email to the buyer asking them to review the product. Get some good reviews quickly and easily.

Inserts in Packaging

Customers might also be more likely to leave a review if your product has useful information on it. You might want to include a handwritten note that asks the customer to leave a review. This will also help them feel more connected. A simple thank-you note on paper with a suggestion to read it can be useful. 

Amazon Vine

Amazon Vine is an internal program that gives free goods to confirmed Amazon customers in exchange for feedback. To get honest reviews from real customers, the goal is to make the program invitation-only. Becoming an Amazon seller is the only catch to this program.

Do Keyword Research to Improve Amazon’s Sales Rank

If you want to sell something on Amazon, you should do a keyword study first, just like with any other online campaign. The difference between success and failure can depend on how well you choose the keywords for your goods. 

The keywords you want to use should be in the title and bullet points of your Amazon ads. For more searchers to see your listing, you need to include these terms. This makes it more likely that someone will buy your goods.

Use Quality Photos to Increase Amazon Sales Rank

Photos matter. When people shop on Amazon, 63 percent of them say that pictures are more important to them than words. Buy good pictures because they’re worth the money. 

Think about what you would want to see as a customer as you choose the pictures for your listing. A picture with an animation in it might work. How valuable would it be to see a picture of someone using your product? 

Look for tips that will help you take photos that look like they were taken by a professional if you take your cameras. 

Quality shots can get people interested in your product, turn them into buyers, boost sales, and move your product up in the Amazon sales rank, no matter which method you choose.

Read More: 5 Ways to Step up Your Game as an Amazon Seller This 2023

Write Good Sales Copy

It’s pretty common for Amazon product ads to have sloppy writing. Common offenses include pages that aren’t optimized, titles that are overloaded with keywords, and lines that don’t make sense (which won’t make people trust your business). 

Make your product stand out and get more people to buy it by giving each ad thoughtful sales copy. Consider what makes your product unique and what it can do for people. 

Amazon FBA users want to buy something. Customers are more likely to buy from you if you can get them interested with good sales copy.

Optimize Product Description and Title

A fun fact is that 90% of Amazon listing images don’t follow the rules for descriptions. Amazon changes its algorithms all the time, just like Google does. Updating your listings with the latest information, like character counts and word limits, can help your goods do better and get more attention.  

When writing names and descriptions for your products, keep in mind that people shop on Amazon because it’s quick and easy. If people who want to buy your goods have trouble understanding them, they probably won’t come back for a second look. 

Here are three things you can do to make your name stand out:

  • Stick to Amazon’s 200-character limit and be creative.
  • Use names that tell people what your product is.
  • When writing product names, make sure to follow Amazon’s best practices. There is a reason for them to exist, so use them in your title plan.
  • When talking about numbers, you should use digits instead of ampersands and capital letters for the first letter of each word.

Read More: 5 Valuable Results You Can Expect From Amazon Product Testing Campaigns

Promote Your Products to Increase Amazon Sales Rank

The average conversion rate on Amazon Marketplace is about 15%, which is a lot better than on most other e-commerce sites. Making your goods more visible is the key to making sure they reach that level of conversion. People can’t buy your item if they can’t see it. 

There are many ways to get people to buy your goods on Amazon, but we’ve picked out our three favorites to share with you.

Invest in Sponsored Product Ads

Consider buying sponsored product ads to get more people to see your goods. So this is a cheap way for sellers to get their goods seen by new people since they only pay when someone clicks on their ad. 

Use Your Social Channels

You can get more people to buy your products by using the power of your business’s social channels. Aside from sending too many ads to followers, there are a few things you can do to get people to notice your Amazon listings.

Giveaways And Contests

You can get more people to see your Amazon product listing by making a contest that encourages people to connect with it. You could, for instance, give away a product to someone who shares your Amazon offering in their bio or story.

Read More:How Does Amazon Product Photography Affect Conversion Rates?

Share Something With A Link To Your Amazon Listing

 For example, if you write a helpful blog post about your business, people will go there to learn. This will make you a thought leader in your field and give you a chance to link to your Amazon items, which will help them get more attention.

Offer A Social Media Promo Code

If you have an Amazon Professional Selling account, you can make a discount-focused link that you can share on social media. 

Read More: Harnessing AI for Stunning Product Visuals: Enhancing Your Amazon Listings

Offer a Lightning Deal

Offering shoppers a Lightning Deal will get them more interested in your products. Shoppers can find these sales in Amazon’s Today’s Deals section, but they only last for a limited time. 

Because they are time-sensitive, these are very popular with shoppers. You will raise your Amazon FBA sales rank if you put your product in Amazon’s Today’s Deals sections. 

Conclusion

Sign up for a Professional selling plan to get more sales data sources like Amazon Brand Analytics. You can also use the free tools we’ve talked about here. 

A group of dashboards with data for estimating sales volume, product potential, and more is available to brands that are signed up for the Amazon Brand Registry. People who don’t sell on Amazon can use Brand Registry to help them build their brand and protect their intellectual property for free.

Explore how Amazon sales estimators can help you find products with a lot of potential, predict how many will sell, and make your FBA plan work better. 

Start your Amazon FBA business with confidence with AMZ One Step

Hi there! I’m the content marketing and branding specialist for AMZ One Step. I work hard to create engaging and informative content that helps our readers learn more about Amazon selling and how to make the most of their businesses. I love spending time with my family and exploring literary works when I’m not writing or working on projects.

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